As part of a series of strategic efforts included in the Commerce Revitalization Program of the Economics and Culture Department of Funchal’s Municipality, a consulting project was developed with the main goal of supporting the local technical team during the launch of Abre Portas (Opening Doors) program in Rua das Pretas, in Funchal’s historical Center.
For 12 weeks, Rés do Chão developed strategical initiatives focusing on contextual needs and potentials, to promote the rehabilitation and activation of ground floors and local commerce.
With this in mind, the work developed had its main focus on: the professional training of the local technical team, setting up a network of local partnerships, supporting the design of a digital platform, and outline an events, actions and initiatives program. Also, Rés do Chão produced a final report containing operational suggestions, as a way to support the further development of the program by the local technical team.